A SURVEY of vets shows that most are unimpressed by owners consulting Google to try and diagnose their pets.
Of vets surveyed by the British Veterinary Association in the Midlands, 97 per cent said they think their clients are influenced by what they find online.
Yet four in 10 vets said they find this online research unhelpful.
And 80 per cent of vets said that owners often bring their pets to the surgery too late.
Most suspected financial reasons and a lack of understanding were behind the delay.
Attempts to self-diagnose and treat pets through medication kept at home, bought online or in supermarkets were also reported as problems.
The survey also revealed that skin conditions are the most common reason for pet owners to visit their vets. Other common problems include gastrointestinal disorders, such as vomiting, diarrhoea and musculoskeletal problems, including lameness.