NEW figures have revealed how many people die of heart attacks and cardiovascular disease in Burton and South Derbyshire during a three-year period.
Research by the British Heart Foundation (BHF) showed that, on average, around 120 men die in East Staffordsire every 36 months due to heart-related issues.
In South Derbyshire, this figure stands at 100.
Women fare a little bit better, with only 52 dying every three years in Burton and 36 in South Derbyshire.
The charity revealed data was collected over three years to create a 'more accurate figure'.
The statistics were revealed as the Mail is continuing its Stay Fit, Stay Alive campaign to get more defibrillators introduced across the area after a 64-year-old man was left brain damaged and fighting for life after suffering a cardiac arrest while working out at a local gym.
A defibrillator takes the chance of survival after a sudden cardiac arrest from five per cent to 50 per cent.
A spokesman for the charity said: "The minutes saved by a device like this are crucial and the strategy has been responsible for saving many lives.
"These devices can be used safely even by untrained people who witness an arrest or who are nearby and can respond more quickly than the ambulance service."
So far, the Mail's campaign has won support from the likes of Burton MP Andrew Griffiths, the British Heart Foundation and Branston Golf and Country Club.
Prime Minister David Cameron has also backed the bid.