With a crash of drums and a flash of light, X Factor finalist Lloyd Daniels has made his musical theatre debut in the title role of the UK's longest running musical, Joseph and the Amazing Technicolor Dreamcoat.
He took time out from his performance as Joseph to talk to the Burton Mail about the show and what he believes makes it so captivating for audiences.
He said: "It's an absolute honour to be playing the part of Joseph, and I still can't quite believe I got the role.
"I'd actually never seen the show before, and when Bill Kenwright, the director, called me to go and audition I had no idea the songs I was given to perform were even from Joseph and the Amazing Technicolour Dreamcoat.
"I sang Any Dream Will Do and Close Every Door, and really enjoyed them both, so you can imagine how thrilled I was when I got the call asking me to join the cast.
"Every show so far, and we have done more than 40 already, has been such a laugh.
"The rest of the cast are amazing, especially Matt, who plays Pharaoh, and Danielle who plays Narrator.
"In fact I tease Danielle that she is like a female version of me, we share the same sense of humour, and she is definitely one of the lads.
"But so is Matt – he is the cheeky one of us, and the audience love him as Pharaoh – he flirts with them all just enough for them to fall for him."
This colourful retelling of the biblical story about Joseph, his eleven brothers and the coat of many colours, sings out to young and old alike with a score which is crammed wall to wall with hits – including Jacob and Sons, Close Every Door and Any Dream Will Do.
Having garnered sensational reviews at every performance since its inception almost 35 years ago, Bill Kenwright's production of Tim Rice and Andrew Lloyd Webber's family musical has now sold an estimated 15 million tickets and embarked on the new tour, opening at Theatre Royal, in Windsor, in July.
Featuring a young company of energetic actors, singers and dancers, Lloyd said Joseph and the Amazing Technicolor Dreamcoat is a full-on, non-stop, high-energy show, that is brought alive with glorious colours and dance routines.
With standing ovations at every performance, Joseph and the Amazing Technicolor Dreamcoat is in the Guinness Book of Records as the longest running touring musical of all time.
Lloyd said one of the highlights so far for him has been the audience's reaction. "Everyone is up on their feet, dancing and singing along to all the songs," he said, "and every night we have had a standing ovation. It really has been amazing to be part of it all."
Lloyd was youngest contestant in 2009's X Factor competition, and got to the final five out of 250,000 entrants, performing in front of 10 million TV viewers.
Danielle Hope captured the hearts of the country when she won BBC Television's Over the Rainbow and made her professional debut as Dorothy in The Wizard of Oz at the London Palladium.
Now, following a successful year as Eponine in Les Misérables in London's West End she has joined the cast of Joseph
Matt Lapinskas is playing Pharaoh in his first musical theatre role. Famed for playing Anthony Moon in EastEnders, Matt was also runner up in the penultimate series of Dancing on Ice.
Joseph and the Amazing Technicolor Dreamcoat plays at The Regent Theatre from Tuesday, September 16 until Saturday 20. Tickets start at £10 and are available from the box office by calling 0844 8717649.