The Under-15s Burton Albion football team has received new backing for the upcoming season courtesy of Burton-based Russell Roof Tiles.

The tiling firm has announced that it will be the official shirt sponsor for the team who train at St George’s Park, the English national team’s footballing centre in Staffordshire.

Burton Albion Academy manager Dan Robinson has expressed the importance of getting local businesses involved with the youth team.

Mr Robinson said: “Character and work ethic is incredibly important to us, which is why it’s so great to have Russell on board as they are a key business in Burton which really cares about young people in the community.”

Andrew Hayward is the managing director for Russell Roof Tiles and has spoken about his pride at being involved in the future of the football club.

Mr Hayward said: “It’s so exciting to be supporting the next generation of star Burton Albion players as we are keen to nurture local talent. We have plenty of colleagues who are lifelong Brewers fans and it’s the perfect partnership with our sites in Burton.”

Russell Roof Tiles already sponsors the East Stand at the Pirelli Stadium.